This describes mlm lead, mlm leads, mlm lead generation and Facebook mlm lead generation. Is Facebook the place to generate your mlm leads?
It is often that I read articles posted on the web that say “the best mlm leads are the ones you generate yourself.” While I don’t always agree with that statement due to the time and money it takes to generate your own MLM leads, it is obvious that some people like to generate their own mlm leads. And some think that the place to generate those mlm leads is at Facebook.
Earlier this week I did a quick survey of my readers. I asked:
How has Facebook worked for you for mlm lead generation? Tell me things like..
* It generates a few mlm leads / ton of leads
* Takes little time / takes lot of time
* How much time a day spent on this method
* How many leads generated / day, week
* How many new reps sponsored
* How many others cross prospect you
* Your feeling on whether the method is duplicatable
* True cost of the lead when you factor your time
Several responses were pretty interesting. They included:
>> “I have not used Facebook.” — Terry D.
>> “I have not used Facebook to generate leads, however I am open.” — Rosetta H.
>> “I just can’t get to keeping up with FB, so don’t use it at all for mlm lead generation at his time.” — Janet R.
>> “I haven’t actually used FB to advertise, not sure of the policies and how to go about it. I haven’t had anyone on there inquire of my business though.…” — Susan M
>> “I cannot give a honest reply because I just became a Facebook member…. As network marketer, we must first establish a relationship by moving people from cold market to warm market and that will take effort on my part.” — Victor K
>> “Never have used Facebook. I looked at a ‘guru’ on it and felt that I would feel that I was stalking people and requesting people to be a friend only for the purpose of recruiting them or selling them. I felt it wasn’t for me. Just my thoughts. God Bless.” — Scott B
There was also this comment:
>> “I’m sure I’m doing everything wrong when it comes to prospecting on Facebook. When I started MLM, I was all about my opportunity. Then with a lot of reading, learning and patience, I changed direction.
“Now I post other peoples articles that I find interesting, including my own blog posts. It’s all about trying to give others value.
“Unfortunately, I have had zero success. Most of the people on my friends list are trying to sell me their opportunity or something else. But that’s okay. I will continue giving out things of value to whoever wants to read them. I will continue reading and learning and truly believe that there will be a positive payback in the near future. I feel like I’m ‘planting seeds’.” — Walter W.
And finally this comment from someone that spent considerable time trying to generate their own mlm leads on Facebook:
>> “I tried for 6 months using Facebook and Twitter. I spent hours working on it, and the only thing people signed up for was XXXX which was free to join.
“Everyone has their own agenda. Now I put something up a couple of times a week, but I’m not trying to harvest mlm leads like I was.
“I was going into chat and starting conversations with people, like ‘I really like your picture’ etc. I brought no one into my primary business although my upline says he has brought some people in.” — Carla S.
So now that you’ve heard from some of my readers, tell us; how has it worked for you?
Does Facebook mlm lead generation live up to all the hype?
Or is Facebook mlm lead generation just another “how-to” info product that awaits your purchase somewhere on the web?
Please use the comment box below to give us your feedback.
In the meanwhile, check out or MLM Leads. See Today’s MLM Leads Specials here.
This article described mlm lead, mlm leads, mlm lead generation and Facebook mlm lead generation. Is Facebook the place to generate your mlm leads? I’m betting that it won’t be. I’m betting you’ll spend more time and money without any real return to show for it.
KEYWORDS: mlm lead, mlm leads, mlm lead generation, Facebook mlm lead generation
WEBSITE: http://www.mlmleads.com
I have been using facebook for several months with very little success. I have created 2 accounts, one for personnel and one for business. I spend a lot of time on facebook posting articles on our blog and linking them to FB. I am finding that most people are already in a business and not activly looking for a new opportunity. I will keep driving forward as FB will eventually create something. We started in our business knowing it would not be easy but we will not quite so we find that FB has the potential and will eventually payoff…
Scott
Thanks for your feedback Scott.
I’ve learned so much from my mentors on the right and wrong way to use Facebook for our businesses. Facebook is an absolute goldmine for leads if you do it the right way, which comes down training. It can also hurt your business (or get your profile banned) if you do it the wrong way. Facebook is all about relationship building and connecting. If you start out “fire-hosing” all your friends on Facebook with your business, they will run away, or report you for spam. Facebook is like the party you go to. Business is done outside the party. Big Tip: Make your profile about YOU, not your business. People join you, and they join you because they believe you can help them get what they want. I love Facebook, but you have to get the right training to use it properly.
Ryan
I can’t get the concept, regardless of what I have heard or read about ads on Face Book. Regardless of how targeted you can get with the demographics, it’s still an outbound marketing approach. Meaning you are pushing your ads on people who are not coming there to see it. They are going there to socialize, meet people, post pictures etc etc. It’s actually interruptive.
It’s just like watching TV. We don’t normally watch TV for the commercials (outside of the Superbowl). We watch TV for the information or the entertainment. When we want something, we Google it…we don’t FACE BOOK it!
I hope I am wrong and that I am completely missing something with Facebook ads, because it’s a lot cheaper than Googles PPC. However, my Face Book ad account has a ton of impressions and only a few clicks… but no conversions. It’s the same ad as the one we ran on Google. But the Face Book ad is marketed to an uninterested market through Face Book. Google, Yahoo and Bing will bring customers when Face Book brings exposure. If exposure is what you need, Billboards, TV, Radio, Newspapers and Facebook are perfect.
For some reason Face Book visitors are not in the same postition in the buying cycle as the customer that come looking for our products or the products of our clients through Google. Google captures them when they are close to buying and not when they just happen to stumble upon the product. With Google, people hunt for our products. With Face Book, our ads dance around hoping to get noticed.
Someone prove me wrong because I could save a bundle on my ad dollars if I knew how to get more out of Facebook.
Ryan,
Perhaps you could expand for the benefit of our readers… Exactly what are you doing differently than the others?
How much time are you spending a week on FB?
How many mlm leads are generated during that time?
Like I wrote about earlier, people are tired of buying info products that tell them it can work.
Thanks for your feedback.
Enrique
Facebook should be used to develop relationships. Also, while many network marketers may be on Facebook; not many are having any success in their network marketing businesses. I find marketing tools that can help them generate leads works better on the front end than trying to get them to join my business.
Also, the same way you would develop a relationship when cold calling a lead is the same way you should approach people on Facebook using the Chat feature.
1. Add friends in targeted groups/niches. Why? They already understand network marketing. They are already sold on the idea.
2. Use FORM (Family, Occupation, Recreation, Money) when chatting. It’s not about you…it is about them. Find out more about them and they will want to know more about you and what you do.
3. Invite them to look at your website, attend a company webinar or conference call. Some may be opened to looking at another opportunity/second income stream if approached in the right way.
(To answer your questions: 3-5 hours a day are spent on Facebook, 7-10 leads are generated using the technique above). I’m sure it could be higher if I spent more time on Facebook.
Theresa
I placed one ad on FB for lead generation as a pay per click campaign with a daily limit. It did not provide any positive results. I decided to change it up. I came up with a new ad and new campaign, however, FB denied and rejected it because I put work part time from home in it. FB policies are strict on using words like “work from home” or “Home based biz”
I’m not sure I will use FB in the future for lead generation.
Wesley
Theresa,
Isn’t that method much like hanging out in a mall and “bumping into” people to prospect them – except you’re doing that online?
When I first started full-time, I had no one to talk to. So I would leave the house every morning with the goal of doing what you described. My goal was 100 people a day. I wouldn’t go home until I had approached 100 people in the same method you described. That was hard work. And I spent a lot of time talking to a lot of people that weren’t really interested or in my target market.
In fact, that’s the whole reason I started working mlm leads lists. It took less of my time and cost me less money once I factored in the value of my time.
Theresa, thanks for sharing your experience with our readers.
And to our readers, it’s always good to employ multiple prospecting methods all at the same time.
Sincerely,
Enrique
http://www.MLMLeads.com
@Gene Culver – I can tell you that after visiting with some very large publishers, they’re experiencing the same that you’re experiencing. Even Facebook is experiencing the same. They’re still scratching their heads trying to figure out how to monetize their traffic.
Word is that they’ll have to develop intelligent software that basically reads your posts (like gmail reads your email) then present ads that are targeted to what you’re posting.
I’ve been networking and building relationships online since 1996.
Back when I started online all we had was email and the phone. We didn’t have all the social networking communities like we do now days.
We still built relationships with people we met online and that can tend to take quite a bit of time. Some people I started a relationship with did not end up as a business partner for over six years and there are some who never have. We still keep in touch and that’s the important thing to remember. It’s about the relationship. Always stay in touch and do not burn bridges with people.
It’s the same with Facebook, Twitter, etc., it’s all about building relationships.
Personally I do not spend a great deal of time on Facebook or rely on that for building my business.
What I do is post to my blog and that is connected to Facebook, Twitter and other networking communities.
If someone wants to contact me after reading my blog they do, if not it’s ok. I don’t depend on this solely to build my business. If I did I’d be broke!
What I do for people is suggest a variety of marketing methods such as warm market locally, buying leads, or getting into ad coops, and online marketing if that’s something appealing to them.
I do not suggest just using one method like online marketing only or just using Facebook or social networking for building a business.
Most people you meet in these social networking communities already have a business. The thing is, when you build a relationship with someone and they know you are a servant leader who gives value, they may just look you up if they are in the looking zone. At least to ask your opinion.
Building strictly on the Internet now days can take a great deal of time to develop an actual business contact, because it’s a very cold market. I call it frozen.
Some people tend to spend a lot of their time in social networking because they are taught that this is the big trend and do not accomplish much in the way of increasing actual business volume.
In other words, they may not be increasing sponsoring or developing their income. They are however doing a lot of socializing so perhaps this makes them think that they are doing something productive.
Bottom line is how much are they increasing their business by socializing on Facebook and Twitter? Maybe that time could be better spent by calling people who have actually expressed an interest in the business right?
People do business with people they know like and trust. So that trust has to be built up whether it’s with leads or online doesn’t it?
Live Well & Prosper!
Sue
The comments here represent a pretty good analysis of how Facebook works for some, but mostly is a waster of time.
Putting yourself out in the public eye as one who is having fun is a good thing to do. Trying to push a solution on someone who doesn’t even know you is never wise.
The Internet is a great information medium. Facebook is a very useful communication medium among like-minded people .
There needs to be some form of automation to sift and sort through the millions of people who may, at one time or another, will be interested in our specific business. On the other hand, it’s hard to know on the ‘Net if you’re talking to a real person or a “Bot”.
Considering the expense and hassle of trying to keep up with the latest online technology, it is more and more appealing to return to using the telephone to prospect those who have asked for more information.