If you missed Part 1 or want to review it, click here.
Here’s why Real Time Redirect Leads fail to meet my expectations:
1. Unmet Browsing Expectations. The prospect has a certain expectation of what information they’re going to receive once they submit their information via a web form. Once they hit the submit button, they’re redirected to the distributor’s website. There the prospect makes a split second decision on whether to spend time on the site or not. The vast majority of visitors will leave the site within seconds or minutes. You’re $5 to $10 lighter for the split second visit.
Where did they go?
They move onto some other site to fill out another form to learn more.
2. Curious, Not Serious. By now you’ve heard my lead descriptions at the MLMLeads.com site. You know that I call this type of lead a “suspectâ€, instead of a “prospectâ€. They’re a suspect to me because they’re simply a person that has filled out a web form and hit submit. Since we haven’t talked to them on the telephone, we don’t know if they’re a real person or really serious about making money from home. Maybe the daughter filled the form out for the Mother… the Mother for the Father.
Let’s face it, anybody can fill out a form out online, right? PreScreened Leads – the leads that we’ve telephone verified – those are what I really consider to be Prospects because we’ve talked to them and have verified that they are real people and that they really are looking to make money from home.
3. One-Click Redirects. These are probably the worst of the bunch because they yield the worst results. This type of real time redirected lead is generated by a “vendor†sending out emails to prospects. The emails create enough curiosity from the prospects that a number of them click-thru the emails to learn more. When that happens a lead is “generatedâ€. The prospect is redirected to a replicated site to learn more. At the same time, they’re subscribed automatically to the distributor’s autoresponder. The distributor then has the prospect’s name in their database for follow-up.
Website: http://www.mlmleads.com
Keywords: Real Time Leads, mlm lead, business opportunity seekers
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